With its Farmer Voices Matter campaign, CropLife America (CLA) is sharing the story of American agriculture and why crop protection tools, including pesticides, are so important to farmers and their families, all through the voices of the farmers themselves. One of those farmers featured in the series is Kristin Patterson. She and her family operate and manage Patterson Fruit Farm in northeastern Ohio. Kristin understands the necessity of modern pesticides to her family’s business and to a safe, healthy, and abundant food supply. Stratovation Group managed and executed this project end-to-end including video production, social media, and the media relations to ensure this video reached its intended audience: farmers.

As seen on RFD-TV and in Global Agriculture, Hoard’s Dairyman, and Magnetic Ag Newsletter

The Mortimer Farms video exemplifies women’s roles on today’s modern family farms, sharing stories of American agriculture and why crop protection tools like pesticides are important to farmers and their families. Ashlee Mortimer is one such example, working with her family to raise 54 crops around Dewey, Arizona. Mortimer is focused not just on the day-to-day work on the diversified farm but also ensuring it remains productive and viable for generations of her family to come. That future is possible today because of her access to technology like modern crop protection tools and her efforts to evolve the farm and the products that help keep the land productive and healthy. Stratovation Group planned, managed, and executed the video production, social media video launch, and the media relations

As seen on RFD-TV and in CropLife Magazine, Agri Marketing, and The Van Trump Report