Kenny Kuhn
VP of Insights
Passionate about data-driven decisions and insights, Kenny uses marketing research and data analytics to influence strategic discussions vis-a-vis customer benefits and company value opportunities. With more than 30 years’ experience in custom marketing research design and deployment – both quantitative and qualitative – Kenny has technical expertise that drives his innovative thought leadership creating
value-added insight activation.
Kenny’s career includes previous roles at Farm Journal, Brado Research, Bayer Crop Science (Monsanto), and Compaq Computer. As the Global Marketing Research Lead in Bayer Crop Sciences Customer Success Center of Excellence, he developed global marketing research initiatives regarding information/data sharing, research standards, insight activation processes, and global research programs such as brand tracking.
Kenny has a broad range of experience tackling a wide range of marketing challenges. Kenny earned a MS in Marketing Research from Southern Illinois University-Edwardsville and a BS in Marketing from Eastern Illinois University.
KENNY’S BLOG ARTICLES
More Coming Soon
WHY WE LOVE KENNY (AND YOU WILL, TOO)
His Passion
Kenny brings a depth of knowledge in market research and understands the unique facets of the agriculture industry. He brings data to life and makes it meaningful for our clients.
His Energy
Kenny’s energy is infectious. He brings such a positive light to the work and a people-first approach that is evident in every interaction. From our seat of the house and for our clients, he’s fun to work with.
His Expertise
Kenny is THE guy behind one of the most nimble, effective research teams in agriculture, always delivering world-class insights and research leadership.
